Al is already separating
CX leaders from CX laggards.
This is the certification that puts your team on the right side.
✓ Built by the founder of NPS® Certification
✓ Predict, act, and prove ROI not just report
✓ Hours to capability competitors don't have
WHY THIS TEAM
Customer AI training from the world leaders in CX certification
6000+
Companies worldwide certified by OCX Cognition under the NPS® methodology — the industry standard Richard Owen co-developed.
1000+
Enterprise-scale CX programs built across financial services, Saas, telecom, and manufacturing.
WHAT PRACTIONERS SAY
From leaders who've taken it
This course takes away the guesswork. It shows me what's really driving customer outcomes — and it gave me concrete answers where before I just had a gut feeling.
Emma Perkins
Head of CX Strategy — Experian
Forget everything you think you know about certification for CX professionals. This one is a cinematic, masterfully produced experience that held my attention from the first second to the last.
Björn Kälin
former Global Head of Customer Insight — Holcim
It cuts through the hype, shows what scaled AI implementation can realistically look like, and gives customer leaders a practical way to turn existing data into earlier risk visibility, smarter next-best actions, and measurable business value.
Patryk Fornalak
Customer & User Experience Strategist — Equinix; former Ernst & Young
WHAT YOU WILL LEARN
8 modules • ~8 hours • self-paced
01
CX Foundations
Best demonstrated practices for CX programs, updated for AI
02
AI Foundations
What you need as a CX leader — no jargon, no hype
03
Data Assets
Making the data work in a world of messy, incomplete systems
04
AI Foundations
Move from basic to advanced analytics, see customers differently
05
Action & Engagement
Get teams aligned and activated around customer data
06
Financial Impact
The CX directly to your company's growth and ROI
07
Implementation
Build your high-confidence roadmap, avoid the pitfalls
08
Customer AI Leader
Futureproof your career as a leader in Customer AI
ONE COURSE ON CERTIFICATION
Start today
INDIVIDUAL
$3,000
One-time • Lifetime access
✓ 100% online — learn at your own pace from the pioneers of Customer Al
✓ 1 track, real feedback — "Ask Richard" 24/7 or contribute to any lesson forum
✓ Earn recognized credentials — Certified in Customer AI and NPS® with OCX Cognition
COMMON QUESTIONS
Top FAQs
Do I need code or to be a data analyst?
Not at all. Designed for CX, CS and RevOps leaders, no technical expertise required.
Who is this really for?
CX, CS, RevOps and lifecycle marketing leaders in B2B/B2B2C organizations, operators to C-suite.
How much time will it take?
About 8 hours total, self-paced. Most complete it over 2-3 hours per week. Others in one day.
What if I don't have budget?
Many participants get reimbursed through L&D funds. We help provide a justification on request.
The human intelligence behind the artificial
Customer AI Field Notes from Richard Owen and Maurice FitzGerald, every Tuesday.