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Al is already separating
CX leaders from CX laggards.

This is the certification that puts your team on the right side.

  Built by the founder of NPS® Certification

  Predict, act, and prove ROI not just report

  Hours to capability competitors don't have

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WHY THIS TEAM

Customer AI training from the world leaders in CX certification

6000+

Companies worldwide certified by OCX Cognition under the NPS® methodology — the industry standard Richard Owen co-developed.

1000+

Enterprise-scale CX programs built across financial services, Saas, telecom, and manufacturing.

WHAT PRACTIONERS SAY

From leaders who've taken it

This course takes away the guesswork. It shows me what's really driving customer outcomes — and it gave me concrete answers where before I just had a gut feeling.

Emma Perkins
Head of CX Strategy — Experian

Forget everything you think you know about certification for CX professionals. This one is a cinematic, masterfully produced experience that held my attention from the first second to the last.

Björn Kälin
former Global Head of Customer InsightHolcim

It cuts through the hype, shows what scaled AI implementation can realistically look like, and gives customer leaders a practical way to turn existing data into earlier risk visibility, smarter next-best actions, and measurable business value.

Patryk Fornalak
Customer & User Experience Strategist — Equinix; former Ernst & Young

WHAT YOU WILL LEARN

8 modules  •  ~8 hours  •  self-paced

01

CX Foundations

Best demonstrated practices for CX programs, updated for AI

02


AI Foundations

What you need as a CX leader — no jargon, no hype

03

Data Assets

Making the data work in a world of messy, incomplete systems

04

AI Foundations

Move from basic to advanced analytics, see customers differently

05


Action & Engagement

Get teams aligned and activated around customer data

06


Financial Impact

The CX directly to your company's growth and ROI

07


Implementation

Build your high-confidence roadmap, avoid the pitfalls

08


Customer AI Leader

Futureproof your career as a leader in Customer AI

ONE COURSE ON CERTIFICATION

Start today

INDIVIDUAL


$3,000

One-time   •   Lifetime access

 100% online — learn at your own pace from the pioneers of Customer Al

 1 track, real feedback — "Ask Richard" 24/7 or contribute to any lesson forum

 Earn recognized credentials — Certified in Customer AI and NPS® with OCX Cognition

 

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COMMON QUESTIONS

Top FAQs

Do I need code or to be a data analyst?

Not at all. Designed for CX, CS and RevOps leaders, no technical expertise required.

Who is this really for? 

CX, CS, RevOps and lifecycle marketing leaders in B2B/B2B2C organizations, operators to C-suite.

How much time will it take?

About 8 hours total, self-paced. Most complete it over 2-3 hours per week. Others in one day.

What if I don't have budget?

Many participants get reimbursed through L&D funds. We help provide a justification on request.

The human intelligence behind the artificial

Customer AI Field Notes from Richard Owen and Maurice FitzGerald, every Tuesday.