Futureproof your career
Lead confidently as the in-house Customer AI leader and trusted advisor to leadership.
Deliver real business results
Predict churn, unlock more revenue, cut remediation costs and demonstrate proactive growth.
Build a practical strategy
Develop a practical roadmap, justify investment, and secure lasting executive buy-in.
The world leaders in CX Certification
This masterclass is led by a team with a proven track record of creating groundbreaking CX programs. Richard Owen led the team that co-created the Net Promoter Score (NPS) methodology, the metric that has been the industry standard for decades. He was the founder of NPS Certification, the world's most successful CX training program adopted by over 6,000 companies worldwide and translated into multiple languages. The OCX Cognition leadership team has experience growing over 1,000 enterprise-scale CX programs ranging from financial services to manufacturing, SaaS to telecommunications. As a leader in customer experience, innovation or RevOps this course will equip you with the knowledge and tools to drive real business impact and stay ahead of the curve.
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If you’re exploring how AI will reshape how your organization engages with and understands customers, this program is the place to start.
Bobby Arbuthnot
Sr. Director, Client Executive
This course broke everything down into digestible chunks — no jargon, just clear, real-world applications.
Emma Perkins
Head of CX Strategy EMEA and APAC
This course is essential for any business looking to move beyond anecdotal feedback and into true, systemic understanding.
Mike Plaskon
Chief, CX Operations — Pure Storage
Gain practical skills
The Customer AI Masterclass is a practical course designed to help you move beyond anecdotal insights and into a systemic understanding of your customers. Through powerful, real-world examples and accessible lessons, you'll learn how to leverage artificial intelligence to identify hidden patterns, predict customer needs, and improve the entire customer experience. As a leader in customer experience, marketing or RevOps this course will equip you with the knowledge and tools to drive real business impact and stay ahead of the curve.
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Forget everything you think you know about certification for CX professionals. This one is a cinematic, masterfully produced experience that held my attention from the first second to the last.
Björn Kälin
Sr. CX Manager, Managing Partner —morethentic ltd; former Global Head of Customer Insight at Holcim
An essential starting point for any customer experience, customer support or revenue operations professional serious about using AI to drive sustainable customer growth.
Jason Kapel
Director, CX Insights and Reporting
I would recommend this course to any CX leader who wants to stay ahead of the curve and bring real AI-powered innovation to their organization.
Thomas Whitaker
Sr. CX Manager, Global CX & Insights — Iron Mountain
What you will learn
CX Foundations
The best demonstrated practices for CX programs, updated for AI
AI Foundations
What you need to understand as a CX leader, no jargon and hype
Data Assets
Strategies to make the data work in a world of messy, incomplete systems
Insights & Analytics
Move from basic to advanced analytics, to see your business differently
Action & Engagement
Get teams aligned and activated around data
Financial Impact
Tie CX directly to your company's growth and ROI
Implementation
Build your high confidence roadmap, avoid the pitfalls
Customer AI Leader
Futureproof your career as a leader in Customer AI
